Duration
3 Years
Monitoring Method
Full-Time
Language of Delivery
English
Start Date
October 2024
Location
Athens, Greece
Enroll today and benefit for a tuition scholarship of up to -35%!
Description
The International Undergraduate Degree in Business Administration, Global BBA (Bachelor in Business Administration) is offered by IST in collaboration with the College de Paris and upon successful completion, the Bachelor’s degree is awarded. It is a three-year undergraduate degree programme, which provides the necessary knowledge in all key areas of Business Administration. The modules on this programme are designed with a focus on international, contemporary and practical business issues to ensure that as a graduate you are ready for the job market. The programme gives you the opportunity to benefit from and develop the skills and knowledge required to be competitive in today’s business environment. These objectives are supported by a learning strategy that seeks to provide students with not only knowledge but also personal development. During the course you will gain a broad insight into the world of business from academics and business professionals. In the first year you will take a range of introductory courses in marketing, finance and the business environment. As you move into the second and third years you will gain knowledge of business administration, strategic management, law and human resource management.
Career Prospects
As a graduate of the Global BBA program, you can work as a business consultant, as an executive in organizations and as an executive in small and large companies in all sectors of the economy, such as: Multinational companies, Banks, Service Companies, Industries, Commercial enterprises etc. You can also create and develop your own business. At IST we support entrepreneurship and encourage innovation, we develop various activities in order to support our students and graduates in designing and creating new Start Ups. Through the entrepreneurial competition, Crazy Business Ideas, that we have created, highly successful Start Ups have emerged, such as Taxibeat, Simple Apps, Pollfish, Phee, Sourcelair etc.
Who it is addressed to
The Global BBA Program is addressed to high school graduates who wish to pursue a career in the business world as well as to employees or students of other disciplines.
Objectives of the Programme
Study Methods
- Physical presence in scheduled classes at our premises – 68 Sygrou Avenue (Next to Metro “Sygrou – Fix”).
Structure of the Study Programme
- Commercial Law
- Customer Relationship Management
- Prospecting and negotiation
- Business project: creation of a product
- Sales Administration
- Supply Management
- Financial Management
- Customer Risk Management
- IT & Collaborative Tools
- Coordination Support
- Applied Management Tools: ERP, CRM, Commercial Database
- Information System & Data Management
- Administrative Organization & Process Management
- Internal Communication
- Human Resources Management
- Marketing & External Communication
- Promotion & Sustainability of Sales
- TDB & Activity Monitoring
- Customer Satisfaction & Loyalty
- Sales Sustainability Dossier
- Business Project: Communication Campaign
- Business Game
- Market Study & Analysis
- Strategic Marketing
- Digital Strategy & E-Reputation
- Drive business performance
- Sales and Marketing action plan -PAC-M budgeting specifications and management tools
- Management of a sales team and HR development team
- Managerial communication
- Business project: business creation
More information
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