Duration
16 hours
Monitoring Method
Online & On demand
Language of Delivery
Greek
Start Date
TBA
Location
Athens, Greece
Description
The “Influencer Marketing” seminar is a valuable educational experience for aspiring Influencers and digital marketing professionals. In this tutorial, you will discover the importance of Influencer Marketing and how you can use it to increase your visibility and Branding. In addition, you will acquire the necessary knowledge and tools to develop successful partnerships with influencers and create Engaging Content Strategies.
Monitoring Benefits
Attending the program offers multiple benefits for participants:
Why choose the program?
• By attending the seminar, you will learn how to take advantage of this opportunity for your professional growth as Influencer Marketing is a rapidly growing field in the digital world.
• Influencer Marketing knowledge and skills can make you more desirable professionally and open up new career opportunities.
• The seminar will provide you with specialized knowledge and practical strategies related to Influencer Marketing. You will learn how to select Influencers and manage partnerships effectively.
• By attending the seminar you will be given the opportunity to create your own brand and increase your popularity on social media.
• By attending the seminar and understanding the world of influencers, you will be able to better understand the trends and preferences of your audience, as well as your target audience.
Objective of the program
The main objective of the seminar is to inform about the new trends of Marketing, which perform much more effectively and targeted. Another purpose is to position the human factor as the only means of approaching partners and potential sponsors. Through the seminar, the participant has the opportunity to learn how to properly approach companies, create a brand based on his personality and specialist and increase his popularity. On the other hand, the necessary knowledge will be offered as well as the criteria on which companies must rely for a correct selection and evaluation of potential influencers.
Addresses
The seminar is aimed at aspiring influencers who love Social Media and want to deal with it professionally. In addition, it is addressed to professionals who are active in the field of Social Media & Digital Marketing and want to create successful collaborations and engaging content.
Lectures
Thematic
- What is influencer marketing?
- What is an influencer?
- What are the different types of influencers?
- Media used by an influencer
- Influencer Marketing μέσω Instagram & Τik Tok
- Why should a company engage in Influencer Marketing?
- Create Content Strategy
- How do I approach a business? What material do I send?
- How to choose the ideal influencer
- Necessary tools
Monitoring Methods
Online: The program can be followed completely online in real time, accessing the courses and content of the program through the easy-to-use and modern platform of IST College.
On-Demand: The program offers on-demand monitoring. This means you will have access to video lessons that you can watch or refer to during training.
Mixed : Create your own flexible study plan using any of the above tracking methods in combination.
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